Tuesday, October 3, 2023

Typography – The Art of Effective Visual Communication


Typography is an essential aspect of visual communication and plays a crucial role in design. It is the art and technique of arranging type to make written language legible, readable, and appealing when displayed. Typography can be used in a variety of mediums, including print, digital, and web design.



The Importance of Typography in Design:

Typography can make or break a design. It sets the tone and mood of the message being conveyed, and it can impact the overall user experience. Proper use of typography can enhance readability and comprehension while adding a layer of professionalism to the design. It also helps to establish brand identity and recognition.

Typography in Practical Usage:

Casino gambling is an industry that heavily relies on design to create a luxurious and exciting atmosphere for its customers. Typography plays a significant role in this process, from designing the logos and branding for mobile casinos to the layout and signage of the gaming floor.

Immersion in the Craft:

One of the primary objectives of typography in casino gambling is to create an immersive experience for the player. The typography used in slot machine graphics, for example, often features bold, colorful lettering and stylized numbers that evoke a sense of excitement and anticipation.

Choosing the Right Typography Style:

When selecting typography, it is essential to consider the target audience and the purpose of the design. For example, a more formal and elegant font may be appropriate for a casino’s branding and marketing materials, while a more playful font may be better suited for slot machine graphics or promotional materials.

10th  Edition of International Design Research Awards






Saturday, September 23, 2023

Astronomy Photographer of the Year: Huge plasma arc wins


A photo of a huge plasma arc next to the Andromeda Galaxy has won this year's prestigious photography prize. A team of amateur astronomers led by Marcel Drechsler, Xavier Strottner and Yann Sainty captured the surprising discovery. Scientists are now investigating the newly discovered giant cloud of gas. It could be the largest such structure in the nearby environment in the Universe. Judge and astrophotographer László Francsics said the image was as spectacular as it was valuable.

"It not only presents Andromeda in a new way, but also raises the quality of astrophotography to a higher level," he said. The Royal Observatory Greenwich in London, which runs the Astronomy Photographer of the Year competition, also awarded two 14-year-old boys from China the Young Astronomy Photographer of the Year prize.



Runwei Xu and Binyu Wang collaborated to capture this image of The Running Chicken Nebula, IC 2944, which is located in the constellation of Centaurus, 6,000 light years away from the Earth Embedded in the nebula's glowing gas, the star cluster Collinder 249 is visible. Yuri Beletsky, judge and professional astronomer, described it as a strikingly beautiful picture.

"The photographers have managed to capture the vibrant colours of the nebula as well as the embedded star cluster." The Young Astronomy Photographer of the Year award is for people aged under 16.The judges looked at more than 4,000 entries from around the world. The images are on show in an exhibition at the National Maritime Museum in London from Saturday.

9th  Edition of International Design Research Awards

Wednesday, September 20, 2023

AICTE launches curriculum designed in BTech Electronics VLSI Design & Technology, Diploma in IC manufacturing


To boost India’s semiconductor nation dreams, the All India Council for Technical Education (AICTE) has designed a curriculum for BTech Electronics VLSI (very Design & Technology and Diploma in IC manufacturing. A high-paying industry, Very Large Scale Integration (VLSI) is the process of creating an integrated circuit (IC) by combining many metal oxide silicon transistors onto a single chip and is immune to automation. Given the increasing interest of nations in semiconductor manufacturing and R&D, the sector is likely to witness a spike in demand for engineers with semiconductor know-how.




The usual starting salaries for a fresher role in a VLSI company can vary from Rs 10 lakhs per annum to Rs 20 lakhs per annum, depending upon the company, with an average annual salary of Rs 14 lakhs per annum. However, the average annual salary in a relevant multinational company for beginners varies between Rs 30 lakh to Rs 80 lakh per annum, as per AICTE.

The AICTE curriculum in B.Tech in Electronics (VLSI Design and Technology) covers an introduction to IC Design & Technology, digital systems labs, semiconductor device fundamentals, analog electronics, introduction to CMOS processing, introduction to VLSI Design, analog IC Design, static timing analysis, fabrication and characterization lab, and physics of electrical engineering materials. On the other hand, the diploma in IC manufacturing will cover an introduction to VLSI Fabrication, semiconductor fab familiarisation, electronic devices and circuits, clean room technologies, semiconductor technology equipment maintenance, allied activities for foundry like safety protocol for foundry, vacuum technology, and within industrial automation it will cover semiconductor packaging and testing, electronics system assembly or product design and renewable energy technologies.

9th  Edition of International Design Research Awards

Monday, September 11, 2023

This design detail determines if you trust your news sources


When you’re reading an article online, you’re probably not stopping to consider what font the words are set in. But it’s making a big difference in how you absorb the news.

If you’re on a train and catch a glimpse of a newspaper over someone’s shoulder, chances are you can recognize which publication it is without being able to see the masthead. “The average person can tell you very quickly if an article came from the New York Times or the Dayton Daily News,” says Mario Garcia, senior adviser on news design and an adjunct professor at Columbia Journalism School.




That’s because establishing familiarity through font is part of a publication’s branding. You might not know a newspaper’s typefaces by name, but no matter what words are written, you could tell which publication they belong to. “The role of typography and design, in all of this, is to really remind you that you are in the place you trust,” says Garcia, who also runs a design studio whose clients have included the Wall Street Journal and the Washington Post. This is why many national publications don’t use standard typefaces such as Times New Roman or Georgia, instead working with a team of designers to create their own.

Typography not only creates familiarity with readers, but it’s also a large part of how publications establish authenticity and trust with their audience. On the surface level, a badly designed or ill-considered site influences how seriously readers view the content. “If you’re interviewing people to work in a law firm and they show up in jeans, they’re telling you they don’t take this job seriously. Type can do the same thing,” renowned type designer Tobias Frere-Jones told Quartz. “It can support the content that’s being delivered, fight against it, or undermine it.”

9th  Edition of International Design Research Awards

Saturday, September 9, 2023

The Role of Game Design in Teaching Creativity


In today’s rapidly changing world, creativity has become a highly sought-after skill. As traditional jobs are being automated, employers are increasingly looking for individuals who can think outside the box and come up with innovative solutions to complex problems. This shift in the job market has led to a growing recognition of the importance of fostering creativity in education. One way to do this is through game design.

Game design is a multidisciplinary field that combines elements of art, technology, and storytelling. It involves creating interactive experiences that engage players and challenge them to think creatively. By incorporating game design into the classroom, educators can provide students with a unique opportunity to develop their creative thinking skills.




One of the key benefits of game design in education is that it encourages students to take risks and explore new ideas. In traditional educational settings, students are often taught to follow a set of rules and guidelines. While this approach may be effective in teaching certain subjects, it can stifle creativity. Game design, on the other hand, encourages students to think outside the box and experiment with different solutions. This not only helps them develop their creative thinking skills but also fosters a sense of curiosity and exploration.

Furthermore, game design provides students with a platform to express their ideas and perspectives. In traditional classrooms, students are often passive recipients of information. They are rarely given the opportunity to actively participate in the learning process. Game design, however, allows students to become active creators and designers. They can use their creativity to design characters, create storylines, and develop gameplay mechanics. This hands-on approach not only enhances their understanding of the subject matter but also empowers them to take ownership of their learning.


9th  Edition of International Design Research Awards

Saturday, September 2, 2023

3D Fashion Design Software Market Proclaims Tremendous Hikes US$ 1.2 million by 2030 with CLO Virtual Fashion Inc., Browzwear, Adobe, Blue Cherry, C-Design, Corel


Global 3D Fashion Design Software Market was appreciated at US$ 0.58 million in 2021 and is predicted to reach US$ 1.2 million by 2030, rising at a CAGR of +9% over the forecast period.Garment design is the Initial stage of garment production. Improvements in 3D technology software and computer graphics have changed the way garment designed prior to this traditional Pen paper-based approach was followed. These software help create 2D & 3D visuals that not only reflect the actual product but also provide customizable inputs regarding Fitting, body modeling, and other key areas. This approach is accurate and precise & can be used anywhere with an accessible Device.


3D Fashion Design Software market provides information on major factors that affect market size, market share, market scope, and market segmentation, and casts shadows over the top market players while emphasising the favorable competition environment and trends that have prevailed over time. This research uses data to forecast the future state of the global Market using a range of approaches that are best in the industry. It also employs primary and secondary research techniques to gather the most crucial data. Based on present market development, the research provides an analysis of how trends like mergers may affect the market's future.

Top Key Players:
CLO Virtual Fashion Inc., Browzwear, Adobe, Blue Cherry, C-Design, Corel, Digital Fashion Pro, Optitex, Autodesk, Robert McNeel & Associates, Romans CAD, Tailornova, Tukatech, Wild Ginger Cameo, ZBrush, Autometrix, Vetigraph, Lectra, Wilcom, K3 Software Solutions, Polygon Software, SnapFashun Group, Gerber Technology

The worldwide 3D Fashion Design Software market study's market value and CAGR give helpful details about the current status and expected future expansion of the sector. Utilizing this data, businesses can spot growth prospects, evaluate possible risks, and create profitable business plans that for recent customer and market trends. By keeping up with the most recent shifts in the 3D Fashion Design Software market, firms can position themselves for long-term profitable growth and achievement.

9th  Edition of International Design Research Awards

Friday, August 25, 2023

The Strategic Use of Color in Environmental Graphic Design


Our daily lives involve constant communication with the city. As we move through different spaces, we ask ourselves questions like "Where am I now?", "Where am I headed?", "What am I looking for?", "What is this building for?", and "How do I experience this space?" While spatial encounters may feel intuitive, environmental graphic design (EGD) provides the answers by serving as an important interface between us and the built environment. It involves the design of graphic elements that merge with architectural, landscape, urban, and interior designs to make spaces more informative, easier to navigate, and memorable. EDG comprises three major elements: text, shape, and color. Text and shapes typically encapsulate the graphic information, but color projects it, amplifies it, and helps communicate it within the packed scenes of the city. In spatial experiences, we perceive colors first, since our senses mostly register visual sensations. Therefore, the strategic use of color is critical for environmental graphics to provide a layered experience of identity imagery, sense of place, and emotional connection.



One of the earliest forms of incising graphical text on architecture is the Egyptian hieroglyphics, which layered stories on buildings as a historical document for the civilization. Today, environmental graphic design has grown to encompass more than just storytelling. It is present in signages, billboards, traffic signs, post boxes, public installations, and other experiential spaces of the city visually translating the operations of complex societies. It is able to communicate all these through color as a facade that has a direct impact on perception. Color does not only layer information in a pleasant and beautiful way but also creates a sense of coherence, relaxes people psychologically, reduces anxiety in large-scale structures, and creates order in urban environments.

In graphic design, certain colors are known to evoke specific psychological responses. Red evokes strong emotions such as passion, excitement, and urgency. Blue is often associated with calmness, trust, and reliability. Yellow represents happiness, energy, and optimism. Green mostly symbolizes nature and can denote health, harmony, and balance, while purple represents luxury, creativity, and spirituality. Strategically combining these colors and layering them with the existing aesthetic of buildings and the city allows information to not only be perceived but also elicit an emotional response. For instance, in hospital designs, green and yellow are commonly used for graphical elements on white interior surfaces to reduce patient anxiety and improve overall well-being.

8th  Edition of International Design Research Awards

Typography – The Art of Effective Visual Communication

Typography is an essential aspect of visual communication and plays a crucial role in design. It is the art and technique of arranging type ...