Friday, May 12, 2023

Design dealers set the tone at Tefaf New York


“Tefaf New York is quite different than Tefaf Maastricht,” says the furniture dealer Stephane Danant of the French design gallery Demisch Danant. His stand has shown at both editions of the fair since 2015 and he serves on the selection committee for design galleries at the Dutch edition. “At the New York fair, because we are limited, it’s about about having a nice display on the floor and the walls,” he says.

The average stand size of 60 square metres enjoyed by the 270 galleries at Tefaf Maastricht is double that for this year’s New York fair, which is in the historical Park Avenue Armory. The 90 galleries at Tefaf New York (11-16 May) have around 30 sq. m of space each on average. This is especially challenging for the fair’s 15 design-focused galleries, whose directors have to deliberate about every square inch as furniture and objects—as opposed to two-dimensional art on walls—fill the space much faster. “We bring the best of the best for the room, whilst most dealers bring the same for the walls,” says British dealer Adrian Sassoon.

The Carpenters Workshop stand at a past edition of Tefaf New York David Benthal




“In Maastricht, you have a bit more room to play with, while in New York, every gallery has to bring their best,” says Will Korner, Tefaf’s head of fairs. “Dealers also usually focus on fewer artists.”

Each team takes a different approach. For Danant, an art fair that values connoisseurship and design is the perfect opportunity to pair his French post-war furniture with historic art on the walls—this year, five large sculptural pieces by the Paris-based American textile artist Sheila Hicks—thereby appealing to a wider range of collectors.

5th  Edition of International Design Research Awards

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